Expert Technical Setups for Email
Proper technical setups are the foundation of successful email campaigns.
Without the right configurations and authentications in place, your emails may fail to reach their intended recipients, or worse, be marked as spam. At Email-Consultant.com, we offer comprehensive technical setup services to ensure your email systems are correctly configured for optimal performance.
Email Setup Consulting Services
Email Server Configuration
The setup and configuration of your email servers play a critical role in your email marketing success.
We provide expert guidance and support to set up and optimize your email servers. This includes configuring your server settings, ensuring proper IP rotation, and setting up feedback loops. Our goal is to ensure your emails are delivered efficiently and securely.
Email Authentication
Email authentication is essential for improving deliverability and protecting your domain from phishing and spoofing attacks.
We check, implement and configure the necessary authentication protocols, including SPF, DKIM, encryption and DMARC. These protocols help verify that your emails are legitimate and prevent them from being marked as spam.
Domain Configuration
Ensuring your domain is properly set up for email sending is crucial for maintaining a positive sender reputation.
We assist with domain configuration, including setting up DNS records, configuring MX records, and ensuring proper domain alignment. Our domain configuration services help you achieve higher deliverability rates and improve your overall email performance.
IP Warming / Warmup
IP warming is the process of gradually increasing your email sending volume to build a positive sender reputation.
We provide guidance and support to implement an effective IP warming strategy. This includes creating a sending schedule, monitoring your sending reputation, and adjusting your strategy as needed. Our IP warming services help you achieve higher deliverability rates and avoid blacklisting.
Feedback Loop Setup
Feedback loops provide valuable insights into how recipients are interacting with your emails.
We set up and configure feedback loops with major ISPs to receive notifications when recipients mark your emails as spam. This information helps you identify and address potential issues with your email campaigns, improving your overall deliverability and engagement rates.
Bounce Management
Managing email bounces is essential for maintaining a clean email list and high deliverability rates.
We set up and configure bounce management systems to handle soft and hard bounces effectively. This includes analyzing bounce reasons, updating your email list, and providing recommendations for reducing bounce rates. Our bounce management services help you maintain a healthy email list and improve your email performance.
Email analytics and Reporting
Maintaining a clean and segmented email list is essential for high deliverability.
We provide comprehensive list hygiene services, including removing inactive and invalid email addresses, reducing bounce rates, and monitoring engagement. Additionally, we help you segment your email list based on various criteria, such as demographics, behavior, and preferences, to ensure your emails are targeted and relevant.